New Client: Veo Technologies

Coldr is working with Veo Technologies to lead media strategy, storytelling and manage the press office for The People’s Puskas: a global competition celebrating the greatest grassroots goals.

Made possible by Veo’s AI-powered sports camera, The People’s Puskas gives every team – from Sunday league to street football – the chance to share the best goals you never saw.

This campaign is all about democratising football and giving a platform to the extraordinary talent that can be found at all levels of the game.